Udemy Business is a fast-growing, subscription-based enterprise learning solution, offering a curated selection of thousands of Udemy’s top-rated courses to leading organizations around the world. Thousands of companies leverage Udemy Business to engage employees in learning from the freshest, highest-quality content on the market.
- Learn more about the companies that use Udemy Business for their learning needs.
- Learn more about Udemy Business and how to get your name in front of employees at leading companies.
Please note that if your course(s) are added to the Udemy Business content collection, you may begin to see new students in your student list with a Udemy Business tag (see below).
Udemy Business revenue calculation
On Udemy Business, instructors are compensated based on learner engagement. This differs from the Udemy marketplace model, where instructors are compensated based on course purchases.
Each month, Udemy allocates 20% of monthly subscription revenue from Udemy Business customers as the instructor revenue pool.
- Please note that to further enable critical platform, marketing, and sales investments while operating sustainably, we will also be making adjustments to the instructor revenue share for our subscription model in 2025 and 2026. The updated share for subscriptions will be changed to 17.5% in January 2025, and 15% in January 2026. Learn more.
Each instructor's share of this amount is equal to their share of the total minutes consumed across all Udemy Business courses. For example, if 3% of all consumption in Udemy Business courses for a given month occurred in your courses, you'd receive 3% of the Udemy Business instructor revenue pool for that month.
Consumption is calculated as minutes spent watching videos or actively using on-site interactive learning tools like practice tests, quizzes, or coding exercises. It includes re-watched minutes and minutes consumed using the mobile-only offline viewing feature.
While the total instructor revenue pool has consistently grown over time, fluctuations in your courses' relative share of consumption will also factor into the revenue you earn from Udemy Business each month.
Labs and assessments in Udemy Business Pro are paid outside of the Udemy Business revenue pool.
Generally speaking, Udemy Business revenue is added after 7 business days of the following month under the Udemy Business tab on your revenue report. For example, your Udemy Business revenue for the month of January would appear in your January revenue report, after 7 business days have elapsed in February.
For courses with multiple instructors, revenue will be divided amongst co-instructors according to the revenue share active at the time of calculation/reporting. Each instructor's earnings will appear in their individual revenue report.
Payments for Personal Plan (individual subscription pilot)
Instructors are compensated for participation in Personal Plan via the same calculation as Udemy Business, as described above.
Revenue from Personal Plan will appear on the main revenue report with the label "Individual subscription." Currently, revenue from Personal Plan will appear as a lump sum, rather than being broken out by individual content asset.
Personal Plan revenue will be posted a few days before it’s paid out, approximately 30 days after the close of the month, in which the relevant consumption took place. For example, September earnings from Personal Plan will appear in the September statement around the first week of November and will be paid out shortly after.
Annual subscription payments are included as part of monthly instructor revenue calculations. A prorated portion of each subscriber's annual total is added to the instructor revenue pool each month.
Personal Plan enrollments via instructor coupons and referral links
If an instructor’s coupon or referral link leads to a new subscription sign-up and payment rather than a course purchase, that instructor will receive a bonus. Instructors can see these amounts reflected in the Revenue Report with the label "Subscriber Signup Payment."
Learn more about Personal Plan enrollments via instructor coupons and referral links.