This article outlines Udemy’s revenue sharing plan for premium instructors. Udemy seeks to create a sustainable partnership with instructors, where instructors are rewarded for creating amazing content and bringing students to the platform, and Udemy is rewarded for driving sales for our instructors.
There is no fee to create and host a course on Udemy, and you can publish as many free and paid courses as you like.
Instructor revenue share overview
While we encourage you to take a look at the Instructor Terms for additional information regarding Udemy’s revenue share, a summary of the sharing plan for transactional sales is below.
Please note these are revenue shares on the Net Amount, which is the amount a student paid less any applicable taxes or fees, such as the 30% fee imposed by Apple or Google for sales on iOS and Android. A full definition of the Net Amount is available in our Instructor Terms.
- Sales occurring through instructor promotions: instructors receive 97% of the revenue when the student purchases their content using an instructor’s coupon or referral link.
- Sales that do not occur through an instructor promotion: instructors receive 37% of the revenue for any Udemy sales where no instructor coupon or course referral link was used. These sales might occur after a user clicks on a Udemy advertisement, or browses the Udemy marketplace for courses.
Instructors may also participate in our Udemy for Business program. Learn how to earn revenue from Udemy for Business.
- The summary above outlines the revenue share between Udemy and instructors for a given sale It does not factor in any additional revenue sharing that an instructor may have allocated for co-instructors.
Instructors can track all incoming sales in their Revenue Report. Some of the information the report includes is the student name, the date of purchase, the revenue channel attribution and total price paid. More information regarding the Revenue Report can be viewed here.