The Journey to Black Friday Challenge is an exciting opportunity for instructors to access an exclusive, live webinar on promotion and marketing tactics, and help them prepare for Udemy’s biggest promotion of the year. Plus, instructors who submit an entry into the Challenge, are eligible to win additional promotional and marketing resources via the grand and runner up prizes.
Who can enter the Journey to Black Friday Challenge?
To be eligible to enter the Challenge, entrants must be registered as a Udemy premium instructor by October 22, 2018, have an account in good standing and be an instructor or co-instructor on at least one published course at the start of the contest. In addition, instructors must be opted into Udemy marketing emails. Steps on how to modify your notification settings can be reviewed here.
Detailed information on who is eligible for the Challenge can be found in the Journey to Black Friday Official Rules.
How can I enter the Journey to Black Friday Challenge?
To enter the Challenge, eligible instructors must register for the contest via the landing page available at https://www.udemy.com/teaching/challenge/ by October 22, 2018 at 11:59pm PDT, and submit a previously-unpublished course for review between September 5, 2018 at 12:01am PDT and October 22, 2018 at 11:59pm PDT.
To be eligible for the grand or runner up prizes, after your course is published, draft a one-paragraph essay explaining why you teach what you teach; what sets your course apart from the rest; and the impact your course will have on students. Then, submit your essay via the landing page at https://udemysurveys.typeform.com/to/Ou6I8L? by October 28, 2018 at 11:59pm PDT to finalize your entry.
Detailed information on how to enter the Challenge can be found in the Journey to Black Friday Official Rules.
What do I get from joining and completing the Challenge?
Instructors who enter the Challenge and publish a new course by October 22, 2018 at 11:59pm PDT, will get access to an exclusive live webinar about “Unlocking Black Friday Success.”
If you publish a new course on time and submit an essay entry as outlined above, you will be eligible to win our grand and runner up prizes.
The grand prize is $1,000 to spend on promoting your course and three hours of coaching with a video expert who worked on Saturday Night Live. The three runner up prizes are two hours of personalized coaching from marketing experts.
Can a free course be entered in the challenge?
No. Free courses do not qualify. If the course was free prior to 10/22, but is changed to paid before 10/22 and is listed at a price through 10/28, however, you would not be penalized.
Are private course eligible for the challenge?
No, only public courses are eligible for the challenge.
Can I publish multiple courses to be entered in the contest?
Yes, you may publish as many courses as you would like during the challenge period. In fact, you will be rewarded in the contest for publishing multiple courses, as it’s one of the three key factors in the contest merit based evaluation.
I’ve never published a course on Udemy before, but why can’t I see or join the Black Friday Challenge?
The Journey to Black Friday Contest is only open to instructors who have already published on the platform. Our Newcomer Challenge, however, is open and available for you to join. You’ll get tips and guidance on how to create and publish your first course in 45 days. And if you publish on time, we’ll send out a tweet and a Facebook post to promote your course. Plus, you’ll get access to the same exclusive webinar that published instructors can win about “Unlocking Black Friday Success.” Since Black Friday is such a big sale time of year, and because it’s around the corner, there has never been a better time to join the Newcomer Challenge.
For more information on the Newcomer Challenge click here.
I just published a course yesterday and I didn't know about the Challenge. Can I enter that course to participate?
No, but you could consider creating a new course for the challenge. Also, please keep in mind we offer challenges like this a few times a year. Make sure you’re signed up for instructor communications to be sure you catch the next one. Steps on how to modify your notification settings can be reviewed here.
Is there a minimum length requirement for the course?
Yes. In order for a course to be published on our marketplace, it must include a minimum of 30 minutes of video content, and at least 5 lectures.
For additional information on course requirements please click here.